26th April 2022 Changing the game

How Western Digital can bring your customers into the world of esports

At Exertis, we’re always looking to explore the next big development in the tech world. What is a better example of the growing role of technology than esports? With innovative technology like that found in Western Digital’s product range, sports are moving from the playing field, and into the gaming landscape.

A new generation of sports

Esports (or electronic sports) is a term used to describe competitive video gaming. Esports, like traditional, physical sports, typically have a spectator element, differing from conventional video gaming in the fact that they’re competitive, and human vs human.

Some popular esports titles include League of Legends, Counter-Strike: Global Offensive, and Dota 2. – but there are many other games on the market that have caught the attention of esports players.  Much like players of conventional sports, professional gamers know their sports inside and out, and often compete in tournaments for a cash prize. These matches can then be viewed by spectators at live, physical events, or over the internet on streaming sites such as Twitch. Cash prizes for these tournaments vary, and can even be in the millions. Currently, the tournaments with the biggest prize pools include the Dota 2 International with a c. £25m prize, and the Fortnite World Cup with a c. £22m prize, as of 2019.

Western Digital solutions

The right storage solution for all gamers is essential. That’s where Western Digital come in. Western Digital offer innovative storage solutions for gaming, designed for performance and compatibility.

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WD_BLACK SN850 NVMe with Heatsink

Prepare for the next evolution of speed with the WD_BLACK™ SN850 NVMe™ SSD, giving you supreme PCIe® Gen4 technology for your PC or laptop. Supreme performance is best served cold with the WD_BLACK SN850 NVMe SSD, featuring an optional heatsink model so your PC doesn’t bottom out when you’re at the top of your game (heatsink model only).  The WD_BLACK SN850 NVMe SSD with Heatsink is also compatible for the PlayStation 5’s M.2 slot to store even more of your favourite games to experience the next gen in its full glory.

WD_BLACK SN770 NVMe SSD

Improve in-game responsiveness and streaming with the PCIe Gen4 interface for a performance boost you can see and feel. The interface is compatible with leading CPU and motherboard platforms and backwards-compatible with PCIe Gen3.

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To learn more about e-sports, and how Western Digital’s tech is supporting high-performance gaming, visit their blog here